Privacy Policy
This privacy policy (the "Policy") explains how Rarian Interactive ("we", "us", "our") collects, uses, and protects personal and technical information ("Data") from participants ("you", "your") in the Scratch-and-Win game (the "Game"), and any associated services on our websites http://www.rarian.com, http://play.rarian.com, http://gms.rarian.com, and http://identity.rarian.com (collectively, the "Sites"). By using the Sites or participating in the Game, you consent to the collection and use of your Data as described in this Policy.
1. Types of Data Collected
We collect various types of Data when you interact with our Sites or participate in the Game, including but not limited to:
- Personal Information: This includes your name, email address, and any other details you provide during registration or gameplay.
- Playcode Data: We collect information about the unique playcode assigned to you, including the date and time of play.
- Technical Information: This includes data such as your device type, operating system, browser type, IP address, language preferences, and time zone settings.
- Demographic Data: We may collect information such as age, gender, location, and other demographic details either directly from you or through analytics tools.
- Google Analytics Data: We use Google Analytics to gather data on how you interact with our Sites and the Game, including pages viewed, time spent, referral sources, and other behavioral information.
2. How We Use Your Data
We collect and use your Data for the following purposes:
- Game Operations: To ensure proper functionality of the Game, verify playcodes, and distribute any prizes or rewards.
- Marketing and Communication: To send you promotional materials, newsletters, and updates related to the Game or our other services, if you have opted in to receive such communications.
- Analytics and Improvement: To analyze gameplay behavior and website interactions, improve user experience, and optimize Game performance using insights derived from Google Analytics and other tracking tools.
- Compliance and Legal Obligations: To comply with legal requirements, resolve disputes, or enforce our terms and conditions.
3. Data Sharing and Disclosure
We do not sell or rent your Data to third parties. However, we may share your Data with:
- Service Providers: Third-party companies that assist us in operating the Game and Sites, such as cloud storage providers, analytics tools, or email marketing platforms.
- Legal Authorities: When required to comply with legal obligations or to protect our rights, privacy, safety, or property, or that of others.
4. Use of Cookies and Tracking Technologies
We use cookies, pixels, and similar tracking technologies on our Sites to collect information about your interaction with the Game and the Sites. This helps us personalize your experience, remember your preferences, and analyze usage patterns.
5. Data Security
We take the security of your Data seriously and implement appropriate measures to protect it from unauthorized access, alteration, disclosure, or destruction. However, please note that no data transmission over the internet or storage system can be guaranteed to be 100% secure.
6. Your Rights
Depending on your jurisdiction, you may have the right to access, correct, delete, or restrict the processing of your Data. You may also have the right to withdraw consent to certain data processing activities. To exercise these rights, please contact us at privacy@rarian.com.
7. Data Retention
We retain your Data for as long as necessary to fulfill the purposes for which it was collected, or as required by law. When your Data is no longer needed, we will delete or anonymize it in accordance with our data retention policies.
8. Third-Party Links
The Sites may contain links to third-party websites or services. Please note that we are not responsible for the privacy practices of these third parties. We encourage you to review the privacy policies of any external sites you visit.
9. Changes to This Privacy Policy
We reserve the right to modify this Privacy Policy at any time. Any changes will be posted on this page with an updated "Last Updated" date. Your continued use of the Sites or participation in the Game following such changes constitutes your acceptance of the updated Policy.
10. Contact Us
If you have any questions or concerns about this Privacy Policy, please contact us.